Viral Post Formula

Purpose

Understand and apply the proven structures behind viral social media posts. Learn why certain posts get massive engagement and use those patterns to increase your reach and impact.

When to Use

Use this Skill when you need to:

• Create high-engagement social posts
• Understand viral content patterns
• Increase shares and saves on your content
• Write posts that spark conversation
• Build a larger audience organically

Step-by-Step Process

Step 1: Define Your Topic and Goal

Start with clear intent.

Ask the user:

• What topic do you want to create content about?
• What platform is this for?
• What do you want people to do after reading?
• What unique insight or story do you have?
• Who is your target audience?

Output Variable: post_brief

Step 2: Analyze Viral Patterns

Understand what makes content spread.

Key viral elements:

• Emotional resonance: Joy, surprise, anger, awe
• Practical value: Useful tips people want to share
• Identity: Content people share to show who they are
• Social currency: Makes sharers look good/smart
• Triggers: Connected to everyday reminders
• Stories: Narrative arc that captivates

Output Variable: viral_elements

Step 3: Apply Viral Structures

Use proven post formats.

High-performing formats:

• Thread structure: Hook → Value → Payoff → CTA
• Transformation story: Before → Struggle → Breakthrough → Lesson
• Hot take + reasoning: Controversial opinion + solid argument
• Framework reveal: "The X method for Y"
• Listicle: "X things I learned about Y"

Output Variable: post_structure Context Used: post_brief

Step 4: Write the Post

Create the full content piece.

Include:

• Scroll-stopping hook (first line is everything)
• Value-packed body content
• Engagement drivers (questions, opinions)
• Strong call-to-action
• Strategic formatting (spacing, emoji, etc.)

Output Variable: draft_post Context Used: post_brief, viral_elements, post_structure

Step 5: Optimize and Finalize

Polish for maximum impact.

Create document with:

1. Final Post: Ready to publish
2. Alternate Hooks: 2-3 variations to test
3. Optimal Timing: Best time to post
4. Engagement Plan: How to boost in first hour
5. Repurpose Ideas: Other platforms/formats

Save using basile_create_document.

Output Variable: viral_post